Wholesale & Distribution
From order in to goods out - without the manual middle.
Wholesale and distribution businesses are operationally complex but often running on outdated systems and manual processes. We build the custom platforms that eliminate paper, connect your channels, and give you real-time visibility over orders, stock, and margin.
Sound familiar?
The operational problems wholesale and distribution businesses live with every day.
Orders come in from too many channels without a central system
Phone, email, EDI, and online - each order channel has its own process. Orders get missed, duplicated, or entered incorrectly into your warehouse system.
Stock accuracy degrades constantly without real controls
Goods-in receipting is manual, stock adjustments are undocumented, and your system figure and physical count diverge further every week.
Picking and despatch is still paper-based
Pick lists printed and carried round the warehouse. Errors caught at despatch, or worse, by the customer. No visibility on picker performance or order progress.
Customer-specific pricing and terms are a constant source of errors
Dozens of customer price lists, different discount structures, and bespoke terms managed in spreadsheets. Wrong pricing goes out regularly.
Returns and credits are handled entirely manually
Every return triggers a chain of calls, emails, and manual system adjustments. Slow, inconsistent, and deeply unprofitable in aggregate.
You can't see a live margin picture across your product range
Supplier cost updates lag. Landed cost calculations are done occasionally. You're pricing on gut feel, not current data.
What we build
End-to-end operational platforms built for the complexity of wholesale and distribution.
Central Order Management System
A single OMS that ingests orders from every channel - web, EDI, phone, and sales rep - applies the correct customer pricing and terms automatically, and routes to the warehouse with the right pick instructions.
Warehouse Management System (WMS)
Digital picking workflows on mobile devices, barcode scanning for goods-in and despatch, real-time stock location tracking, and automated cycle counting. Eliminate paper and dramatically reduce pick errors.
Customer Pricing & Contract Management
A centralised system for managing per-customer pricing bands, discount matrices, volume thresholds, and contract terms. Every order priced correctly, every time - without manual lookups.
Supplier & Procurement Management
Rules-based purchase ordering triggered by stock levels, sales history, and lead times. Supplier acknowledgement tracking, delivery booking, and goods-in receipting - all digital and integrated.
Live Margin & Profitability Reporting
Dashboards showing margin by product, customer, and order - updated with current supplier costs and landed cost calculations. Know exactly where you're making and losing money in real time.
Customer Self-Service Portal
A branded B2B portal where your customers can place orders, view their pricing, check stock availability, track deliveries, and download invoices - reducing inbound calls and freeing your internal team.
Our approach
We integrate with your existing systems - and replace what's holding you back.
You likely already have an accounting system, an ERP, or a basic WMS. We assess what's working, what's not, and build the custom layer that fills the gaps - integrating with existing tools via API or replacing them where they're the source of the friction.
We have deep experience with the specific complexity of wholesale operations - customer-specific pricing, multi-warehouse stock, volume break structures, and complex delivery logistics - and we design for all of it.
Book a free operations auditZero
Paper-based pick and despatch processes after implementation
Real-time
Stock accuracy - updated as every movement happens
100%
Custom - including your pricing rules, channels, and customer model
You own it
Full IP ownership of everything we build
Let's replace the manual middle with software that actually scales.
Book a free 45-minute operations audit. We'll review your current systems, identify the bottlenecks between order intake and despatch, and outline the platform that would eliminate them.
Book a free audit